Clear Brow Gloss
PRODUCT LAUNCH CAMPAIGN
Designed to showcase the effortless polish of Clear Brow Gloss, this campaign positioned the product as a day-to-night summer essential - a lightweight formula that shapes, grooms, and subtly enhances brows with a natural, high-gloss finish.
Inspired by the golden light and soft textures of an Indian summer, the campaign embraced warmth, ease, and barely-there beauty. Transparent layers and fluid motion reflected the product’s clean application and luminous hold - perfect for sunny days, balmy evenings, and everything in between.
Luminous, soft-focus close-ups framed in sun-washed neutrals - highlighting healthy, naturally defined brows. Delicate sweep animations of the gloss in action — capturing the way it lifts and sets brows with a subtle shine.
ART DIRECTION & PRODUCTION | NPD & PACKAGING | VM & RETAIL | DIGITAL & WEB | MOVING IMAGE